Crossing the Chasm

Crossing the Chasm

Marketing and Selling Disruptive Products to Mainstream Customers

Book - 2014
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Publisher: New York, NY :, HarperBusiness, an imprint of HarperCollinsPublishers,, 2014
Edition: Third edtion
ISBN: 9780062353979
9780062292988
0062292986
Branch Call Number: 658.8 MOO
Characteristics: 273 pages : illustrations ; 21 cm

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